Healthcare content can be complex, and cutting through the noise on social media requires more than just informative posts—it demands a compelling content strategy that simplifies medical information while resonating with audiences.
Social Media Optimization:
Refreshed profiles across platforms to align messaging with Scripps Health’s mission while ensuring maximum audience reach.
Content Strategy & Creation:
Developed engaging, easy-to-digest content that translated complex healthcare topics into relatable and shareable posts.
Community Engagement:
Leveraged targeted content strategies to foster interaction, build trust, and establish Scripps Health as a go-to healthcare resource.
Recommended Key Content Ideas:
Presented and reported on content performance to inform new strategies.
As a contractor, Mikayla helped support and amplify Scripps Health’s presence and impact.
Rise in followers
8.65%
Growth in engagement
14.2%
Increase in social media impressions
137.8%
Mikayla assisted the Scripps team with their growth over 10+ months.
The Results